Virgin Australia’s New Economy X and the Naming is Hilarious

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Virgin Australia Economy X seat

Virgin Australia is going to have a new seat called the Economy X(L). I added the ‘L’ in because I thought it would describe the seat better than just – X.

X(L) stands for eXtra Legroom because, truth be told and you might have guessed it, the new seats have more legroom. X passengers will enjoy an eXtra 3 inches of legroom and a “preferred” overhead compartment storage.

Virgin aims to deploy the new X seats in all the 75 B737 by end May. The new ‘X’ seats are going to located in the economy cabin on rows 3 to 5 and at the emergency exits. These new seats will be used on their domestic routes first. 

X passengers will also be able to enjoy priority boarding and security screening. Virgin Australia’s Economy Space+ will be replaced by the new Economy X seats on both long and short haul international flights.

On long-haul flights, X passengers will also get to a guaranteed first meal choice and a premium noise-cancelling headset. Economy X will be free for Velocity Platinum frequent flyers on domestic and short-haul international flights.

So there you go, now we have a new product and the idea seems to be a hybrid between the budget carrier way of selling their seats – upfront, emergency exit – and a premium economy product that offers more legroom. 

Let’s welcome the Economy X(L).

Kolin
Kolin
Kolin is your average, everyday traveler who's slightly obsessed with the comfort of his own bed. (Okay, maybe more than slightly.) New environments? Love them! The smell of his pillows? Can't live without them. So, join him on his sleep-deprived adventures as he navigates the world, one sleepless night at a time.

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